Why 3D TV Went From CES Darling to Consumer Reject
My first time watching a 3D movie was at an Aquarium Cinerama, which was about sharks. It was interesting seeing fish seem that they was moving toward my face and all of a sudden get eaten by a great white shark. However, I found that my eyes was hurting after a while. After reading this article, I have to ask myself if this is a bust or not?
3D TV was a huge upstanding craze on being the next big thing; but as any new technology, supply and demand puts a damper on the price tag on buying it. So, it became apparent that owning a 3D TV was going to cost a pretty penny. Though that was a couple years ago, now, you have the prices on these special TVs going down. Nonetheless, you also have movies that are being released (Avatar 2, which the original started the 3D craze) soon. From the first general public craze, the movies was released was unsatisfying. Yes, you had Avatar; but Clash of the Titans was a bit early to come out on trying to capture the wealth on the hype on 3D. If you remember, there was 3D games and movies in the 80s. It's not a new technology; but it is really a revamped one with newer technology that can support more realistic features. However, the video games and movies from back then have greatly improved as well. So, why shouldn't that coincide with how 3D be viewed in today's age of technology. I mean the technology is improving vastly at an alarming rate. You have every year a new GPU or CPU; and this is not including the engines that games are made with.
One reason on the decline and barely struggling view of wanting 3D TV is described below by a Chief Animator in an interview:
“We have disappointed our audience multiple times now, and because of that I think there is genuine
distrust — whereas a year and a half ago, there was genuine excitement,
enthusiasm and reward for the first group of 3D films that actually
delivered a quality experience,”
References:
1. http://www.wired.com/gadgetlab/2012/01/state-of-3-d-technology/
Cody Bennett 9/08/2013
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